MINNEAPOLIS - If getting up to 50% off competitor rates on a great new rental car was not reason enough to choose Advantage Rent A Car for your next vacation or business trip, now there is yet another reason: Green Rewards.

Green Rewards is Advantage's new way of thanking customers for their business. Each day of rental, regardless of the car class, Advantage will reward customers by crediting their Green Rewards account with 50 points they can apply toward free rentals and other rental and travel values.

"Advantage Rent A Car is positioned to become America's first 100% green rental car company by the end of 2010," says Mick Anselmo, Chief Operating Officer of Advantage. "With the commitment to a 'green fleet,' it only makes sense to build a frequent renter program with options for our customers that align with our green fleet and our customers' lifestyle. Advantage is proud of its Green Rewards program and we look forward to communicating with our most frequent customers."

Green Rewards points can be redeemed anytime for awards including: free car rental day, free use of a GPS unit, free upgrade to a higher class of car, free roadside assistance, and discounts on travel and cruises. Customers will also be able to use their points to make donations to one of the "green" nonprofit organizations Advantage supports as part of the company's pledge to be the first major U.S. rental car company committed to going 100% green by the end of 2010.

Joining Green Rewards is free and simple. Go to www.advantage.com/greenrewards and sign up to start earning points -- and rewards -- today. To make a rental car reservation, visit www.advantage.com, or call 800-777-5500

About Advantage Rent A Car

Advantage Rent A Car is privately held by Denny Hecker Family Ventures, with executive offices in Minneapolis, Minnesota, and whose principal business location is in San Antonio, Texas. Advantage serves travel and leisure, lifestyle, business, government and insurance replacement rentals in more than 50 U.S. locations and 36 affiliates internationally. Advantage is America's first major car rental company committed to going 100% green and providing environmentally conscientious travelers with a fleet of fuel efficient vehicles by the end of 2010. For a complete list of car rentals, locations, franchise opportunities, promotions and other information, please visit www.advantage.com.